Businesses increasingly recognize that advertising and sales campaigns that promote a financial benefit for charitable organizations or causes can drive sales and consumer engagement. But doing good deeds is, unfortunately, not as easy as businesses might think. Cause related marketing and charitable sales promotions operate in a highly regulated environment with a number of potential traps for the unwary. Please join attorneys Jeffrey Brown and Thomas Agnello for a one-hour webinar during which we will take a deep dive into cause related marketing, provide an overview of applicable statutory, regulatory, and registration requirements, and discuss recent legal developments and key practical considerations for businesses and charities interested in cause related marketing.
We will apply for CLE credit in WI, CO, IL, NC, TX, UT, and VA (if applicable). If you are seeking CLE credit, please provide the applicable state(s) and bar number(s) in the registration form.