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June 22, 2020Press Release

Guy Sereff Joins Michael Best as Privacy & Cybersecurity Senior Counsel

Michael Best is pleased to announce the addition of Guy Sereff, who joins the firm as Senior Counsel in the Privacy and Cybersecurity group in the Broomfield office.

Sereff focuses his practice on providing counsel to clients on matters in connection with technology transactions, intellectual property, and privacy and cybersecurity. He brings years of experience negotiating technology transactions and advising clients on international data protection laws, such as the European Union’s General Data Protection Regulation.

“Guy’s knowledge of the evolving data privacy landscape coupled with his first-hand experience negotiating transactions on behalf of his clients makes him a standout addition to our team,” said Adrienne Ehrhardt, chair of the firm’s Privacy & Cybersecurity practice group. “Furthermore, his arrival comes as the California Consumer Privacy Act approaches the July 1 enforcement date and as clients continue to face new challenges related to COVID-19. We look forward to leveraging Guy’s sound counsel to help our clients navigate this particularly complex time.”

Before making the move to Michael Best, Sereff served as an associate at a national lobbying and law firm, data protection officer and associate general counsel at CenturyLink, and as vice president and associate counsel at Urban Lending Solutions.

“I am thrilled to be joining the ranks of the esteemed attorneys at Michael Best,” said Sereff. “Given the sudden shift to digital technology amid the COVID-19 pandemic, the risk of cyberattacks has drastically increased, and I look forward to helping my new colleagues provide counsel to clients looking to stay abreast of related threats.”

Previously, Sereff was a professor at his alma mater, Washington and Lee University School of Law, where he taught a practice-based course on issues related to privacy, intellectual property, cybercrime, data security and internet governance.

Sereff received his J.D. from Washington and Lee University School of Law and his LL.M. in Intellectual Property and Information Law from the University of Houston Law Center.

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